Being a Student of Human Beings with Bruce Temkin, the Godfather of Customer Experience
February 14, 2023
Lauren is joined by customer experience expert, Bruce Temkin, the “Godfather of Customer Experience”. The pair discuss the importance of being a student of human beings in marketing, the history of customer experience, and the power of empathy.
Lauren is joined by customer experience expert, Bruce Temkin. As the Head of Qualtrics XM Institute, Bruce works with the world’s most comprehensive resource for experience management professionals. Often referred to as the “Godfather of Customer Experience”, Bruce is renowned for defining and propelling the disciplines of customer experience and experience management.
In the episode, Lauren and Bruce discuss the importance of being a student of human beings in marketing, the history of customer experience, and the power of empathy.
To find out how you can turn visitors and occasional buyers into loyal, life-time customers, head to Gameball.
In the episode, Lauren and Bruce discuss the importance of being a student of human beings in marketing, the history of customer experience, and the power of empathy.
To find out how you can turn visitors and occasional buyers into loyal, life-time customers, head to Gameball.
Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Dave Kerpen, Shep Hyken, Adrian Swinscoe, Terry Earthwind Nichols, Brittany Hodak, John Sime, Howard Tiersky, Bruce Temkin, Matthew Holman, Nicolas Babin and Jem Bourouh.
Check out the three most downloaded episodes:
Previous guests include: Dave Kerpen, Shep Hyken, Adrian Swinscoe, Terry Earthwind Nichols, Brittany Hodak, John Sime, Howard Tiersky, Bruce Temkin, Matthew Holman, Nicolas Babin and Jem Bourouh.
Check out the three most downloaded episodes:
- Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design Symphony
- Leveraging Technology in Marketing with John Sime, Senior Product Marketing Manager at Shopify
- An Emotional Approach to Customer Retention with Jim Tincher, CEO of Heart of the Customer
If you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest